Smart People Should Disagree With You
Being contrarian is often critical to the process of becoming massively valuable. If you can bet on something that nobody agrees with, and win, there’s nothing like it. I’ve written on this topic at length, but turns out that wasn’t enough. It’s still easily misunderstood, which is a shame.
Conformity: Why Everything Popular is Wrong
No matter how rational you are, consensus is hard to resist. Even if you choose to stick to your guns in the beginning, you are bound to capitulate at the end. It’s hard to look like a bozo for a long time, especially when you are the only bozo in the room.