Entrepreneurship - Abhishek Chakraborty (Page 3)

Why Work Doesn’t Look Like Work

If you are a knowledge worker, your biggest job is thinking. But if all day all night you are busy being busy, ‘thinking’ takes a backseat, and you end up doing a lot of things without getting anything done. You don’t waste the hours, but you waste the years.

Demand-Side Sales: Everybody Wants to Buy, But Nobody Wants to be Sold to

The art of selling has got a bad rap. For some reason, it feels icky. Like an unnatural push to get people to buy what you’re offering. Mostly because we’ve got the whole narrative of selling backwards.

The Novelty-Familiarity Gap: Be Original, Just Not Too Much.

Arijit Singh is an extremely popular Bollywood singer. Have you wondered why all his hit songs sound similar? Also, why are all talkshow and sitcom formats so similar? Why are franchises more popular than standalone films?

Don’t be Number One. Be The Only One.

People don’t back you because you are right. They back you because you’ve got a backbone. It doesn’t matter if you are right or wrong. What matter is that you have skin in the game. You stand up for what you believe in. You are not number one. What matters is you are a “Category of One”.

How to Make Money by Building Something Bragworthy

Instead of USP, focus on UBP i.e., your Unique Bragworthy Proposition. When you make a product or service that is significantly better and far more efficient, your users brag about it to others thereby becoming your biggest evangelists.

What’s The Most Difficult Leadership Skill?

Organisational design, process design, metrics, hiring and firing are all relatively straightforward skills to master. There’s not much ambiguity. But the toughest skill a leader has to master is to manage your own mindset.

How to Think About Your Life’s Work

Being a doctor is not the way it’s portrayed on House. Being a lawyer is not the way it’s portrayed on Suits. Being a gangster is not the way it’s portrayed on The Sopranos. It’s hard to get an accurate picture of most jobs from stories and narratives.

The Minimum Validation Principle: How to Stay Motivated in Life and Business

When you create something new, you put immense pressure upon yourself to make it grow. Growth usually means more sales, more customers, more subscribers, etc. It makes sense to grow a venture. But this mentality has major side-effects. It has a strong propensity to make you miserable.